BGTT, Mani wants to know why?
These questions reveal public opinion and speculation, and show that under it all people do view some of these sophisticated advertising campaigns as nothing more than gimmickry. Forget the age-old man-in-the-street survey, read a blog to see what people are saying about you.
Here’s an excerpt:
Sphere: Related Content“Why does British Gas aka BGTT take out full-page colour ads in the newspapers? Just what are they advertising? And to whom are they advertising. On the other hand why do WASA and T&TEC do the same? Sprangalang put it best when he asked “Who is the other electricity company that they does be competing against? I want to know because I want to go with them.”
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the blogosphere has it’s opinion on them removing the corporate spin and supporting or reducing the effectiveness of their public relations efforts. True? you tell me..
in the meanwhile see the opinions on TV6 (http://www.allyuh.com/blog/2007/03/14/allyuh-tv-tv6-news-part-i/) and TriniHits (http://www.allyuh.com/blog/2007/02/12/allyuh-music-trinihits/) at Allyuh.