Motivating communicators
‘I presented on how to enhance your communications career by leveraging technology. According to IABC T&T President, Judette Coward-Puglisi:
“You (meaning me) delivered a brilliant presentation. You were able to open up the thinking of many junior and senior communicators in the audience. In marketing communications as we continue to thin slice our audiences, we are constantly looking for new channels for our messages that are specific to our target audiences. Your presentation showed us the new direction of future communications and alerted many of us to the fact that we need to move with the times or risk being left behind.”
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Comments
do you have any notes or audio from the presentation? I would definitely be interested in hearing it. You can get me at dre[at]allyuh[dot]com
…Motivation according to Maslow is a lower order need. Thanks to IABCTT, the future is not so scary for me. Karel’s presentation was mind blowing. As I told Karel before my only concern is that Trinidad and Tobago is not a reading, information or technology driven society, so I believe that each of us have a part to play. Vision 2020 is illusive…
Melissa - There aren’t that many bloggers if you want to compare it to 1.3 million peeople. However, the thing with blogs is that size/ numbers don’t matter. It’s how you use them. So you can have a few blogs, but their reach matters.
Amanda - True the majority of people are not online, but that doesn’t mean that marketing online is futile. If you mix some science with creativity, you can get results.
Mixing science and creativity is an interesting variation. I guess that we have exhaust the traditional marketing modes. Come on people back to your roots. The liberal arts rock!
The majority of people online, use the internet for entertainment. I don’t think that Trinidad has begun to realise the power of the internet for marketing ourselves as a nation. Unless we undersatnd this we would never achieve first world status.
Lol. It may be just a matter of forcing yourself to be creative instead of relying on what’s been done before. When I say mixing science and creativity, I mean having a method for whatever initiative you use.
Karel, I totally agree… It could not been said better. Method and creativity should go hand in hand. With any initiative its two fold. Here’s hoping that people realise that Communication is a field that shoul embody this kind of scope. I love it.
The majority of people online, use the internet for entertainment. I don’t think that Trinidad has begun to realise the power of the internet for marketing ourselves as a nation. Unless we undersatnd this we would never achieve first world status.
As a student, I also left the seminar quite energised.I feel privileged to have had the opportunity to meet so many communications professionals who were eager to share their experiences with us.
Karel, I always knew about blogging but I had never really checked out many of them except for some profiles that a couple of friends had sent me in the past. Your session encouraged me to check out more blogs. I didn’t realise that there were so many trini bloggers out there.